Where strategy turns into measurable business impact.
Real results across analytics, email, PPC, SEO and social. Every engagement engineered around revenue, margins and LTV — not vanity metrics.
Driving 70% More Bottom-Funnel Conversions with Storytelling and CM360 Sequential Targeting
We partnered with YOXO, a contract-free digital telecom brand, to elevate their brand image and accelerate user acquisition in a highly competitive market. By moving away from generic messaging, we deployed a Creative Sequencing strategy via Campaign Manager 360 (CM360) combined with an intentional storytelling approach. This method allowed us to communicate specific product benefits one by one to targeted buyer personas. The campaign achieved a 3x higher click-through rate, pushed 50% more user
Slashing Creative Costs by 50% and Driving 120% More Impressions with Google Studio Creative
We partnered with Bringo, a pioneer in the Romanian grocery delivery market, to solve a complex media challenge: communicating a vast, rapidly changing range of retail offers without skyrocketing creative costs. By taking advantage of Google Marketing Platform (GMP) tools and integrating Studio Creative with Campaign Manager and Display & Video 360, we launched a pilot campaign powered by Dynamic Creative Optimization (DCO). This automated, data-driven approach cut creative design costs by 50%,
Orange Romania-Boosting Black Friday sales with cutting-edge segmentation strategies
Orange Romania is the leading telecommunications provider in Romania. The company aims to solidify its top position as a telecom provider and to expand towards complementary services. The development of Orange e-shop is one of its key business directions, with offers targeting both existing Orange customers and new prospecting consumers.
Boosting neobank adoption: how Salt Bank scaled account creations with Video Action Campaigns
Salt Bank is the first Romanian neobank, launched in April 2024. It offers a transparent, agile banking experience built on customer feedback, and quickly became a highlight of the Romanian market — attracting 250,000 clients in its first 100 days.
Orange Romania: 150% more leads and 53% lower costs through Lead Gen campaigns
With over 20 years in the local market and more than 10 million customers, Orange Romania is a leading Romanian telecommunications company. As a mobile operator and retailer, one of its most important channels is "Orange eShop" — selling consumer electronics (phones, tablets, connected devices, accessories) and also generating "Leads" for TV cable and Internet services.
Yoxo Performance
We partnered with YOXO, the first 100% digital telecom product in Romania launched by Orange, to break adoption barriers in a traditional market. By implementing a custom data measurement framework and an aggressive multi-platform funnel—spanning YouTube, Google, Apple, and TikTok—we didn't just meet growth targets; we exceeded them. Our strategy resulted in a 125% increase in app downloads and a 50% reduction in CPA, while securing 4 prestigious IAB MIXX Awards for excellence in execution.
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